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There’s only one column in today’s Daily News, but it’s by Publisher Brian Tierney, so let’s make fun of it for a little bit. (Post-writing editor’s note: Or maybe for a long time, like a billion words or so. Whoops.)
WHAT HAPPENED last week was like a scene from a holiday movie.
Did an angel show Brian Tierney what it would be like if he had never lived in a gimmicky, schmaltzy way?
In the face of the biggest demand for toys in years, the Philadelphia Area Marine Corps Reserve’s Toys for Tots program was experiencing its smallest contributions in memory. With a week to go in its campaign to help needy children, the toy total was less than half its usual count. And, in the most challenging economy in decades, there was little hope for improvement. Things looked bleak.
Oh. That’s not good, but I don’t really see how it’s much like Brian Tierney being visited by three ghosts and learning the true meaning of Christmas.
We started a campaign in the
I just want to point out that, currently, this is the last part of the story in regular text; everything else is in italics from this point out. I totally haven’t italicized my whole site in a while, but it happens to the best of us.
Daily News, Inquirer and Philly.com to alert our readers to this need.
A week later, 40,000 more toys came through our doors, to put the total at over 60,000. The increased cash contributions are still being tabulated.
This “Miracle on Broad Street” illustrates the extraordinary power of our newspapers - to highlight a problem, galvanize our community and make a real difference, every single day.
Let’s call a moratorium on “Miracle on [x] Street” references unless it really works from now on. This is about the third or fourth thing I’ve heard called “Miracle on Broad Street” this year (including the Phillies’ World Series win, which took place in between 10th and Darien Streets).
And, uhm, this scenario doesn’t sound much like Miracle on 34th Street. The only way this would be like a Christmas movie is if people donated Red Ryder carbine-action 200-shot range model air rifles. (Note: Please do not notify me of a movie called The Christmas Toy Drive or something that is about a newspaper and its heroic toy drive.)
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