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‘Inquirer’ Continues Quest For Suburban Mom Demo

120606wiggles.jpg

I’ll cut to the quick: Yesterday’s Inquirer noted the biggest story of our time. The Inky editorial board put on its long pants and editorialized in memory of the Yellow Wiggle. Amazingly, the lead isn’t bad:

The Beatles had their beat and the Wiggles, well, they have their wiggle.

And it is “Greg Wiggle” - not John, Paul, George or Ringo - who is being thought of today.

The Wiggles, an enormously popular children’s music group, hails from Australia but has sold more than 15 million CDs and DVDs in the United States. The Wiggles’ cable TV show is watched by legions of preschool devotees, and their parents.

The music is simple and catchy and blessedly free of raunch or violence. That was a conscious choice: Three Wiggles took early childhood studies in college.

Band members are identified by the color shirt they wear. Now, fans must cope with the Yellow Wiggle’s sudden departure. Lead singer Greg Page, after learning he had a serious illness, recently passed on his trademark yellow shirt to a backup.

Kids seem to be dealing with the change far better than their parents. There’s a lesson in that: Who makes the music isn’t nearly as important as singing and dancing to it.

Jesus. Just wait until Raffi dies.

Editorial | Wiggle on, mates [Inquirer via Citizen Mom]

  1. ChrisV82 Says: Dec 6 1:29 PM

    The music is simple and catchy and blessedly free of raunch or violence.

    Yeah, Motley Crue’s children’s album was pretty deplorable.

    There’s a lesson in that: Who makes the music isn’t nearly as important as singing and dancing to it.

    Uh, no. Unless you think the Beatles should have replaced John Lennon with Rick Springfield and toured through the 80’s.

  2. matt Says: Dec 6 5:23 PM

    The strange Beatles/Wiggles connection: http://www.nytimes.com/2006/12/04/arts/04wigg.html

  3. Julie Says: Dec 7 9:18 AM

    Dan, most of the people writing about this are not suburban moms so they miss a vital, but unspoken (and perhaps unspeakable), point — Greg is the “hot” Wiggle. When you’re home with kid poo under your fingernails and smell of spit up, and having to pretend a real interest Barney, Thomas the Tank Engine and any number of other mind-numbing consumerized characters, the sight of Greg singing “Fruit Salad” can be a real bright spot. It’s sad, almost pathetic, but nonetheless true.

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